Google’s update details the following as unacceptable for advertising: In particular, those that promote gambling-related activity.
“Beginning September 15, 2023, advertisers offering NFT games that do not promote gambling-related content may advertise those products and services when they meet the following requirements and are certified by Google.”, reads Google’s policy update postĬertain games will remain excluded. The changes are set to be implemented on September 15, in less than two weeks time.
Having previously banned all cryptocurrency ads from publishing via its platforms, Google’s move could have a positive impact on the Web3-gaming vertical’s ability to onboard new users, at a time when the NFT industry sits well below its 2021 levels of excitement and investment. Check out the following media pages to learn more:Īnnouncements appear to confirm that Google has updated its cryptocurrency policy to allow blockchain-based NFT games the ability to run advertisements with the platform. The platform recently launched the “Step Ecosystem Fund” to provide incentives for teams building on Step Network. The protocol has its native blockchain, Step Network which is an Avalanche subnet, and token, $FITFI, powering its health metaverse. The platform rewards users for socializing and participating in fitness activities like walking, running, and jogging. Step App is a gamified health metaverse for the fitness ecosystem, powered by augmented reality. Website | Twitter | Telegram | LinkTree | What is Step App: It is home to a self-optimizing decentralized exchange and a liquidity layer owned by protocols and the community. It is set to become the first truly native liquidity layer within the BNB ecosystem that has a “by design” collaborative approach. Thena is a next-generation Automated Market Maker (AMM) on the BNB Chain. More liquidity: farm $THE by adding liquidity to $FITFIġ/2 /QwXBNnhmsC- Step App JanuWhat is Thena: $300k opening liquidity for BSC traders
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